what do you want the event to achieve, and why?
Check its capacity.
Identify the best date and time.
Check the availability of key people.
Define the opportunities and benefits the event will offer attendees
How will you promote event.
Fix a budget- Cost the event as accurately as possible.
Audio visual equipment
Potential benefits worth the cost and time involved?
Free event lacks perceived value
Draw up a detailed project plan
Draw up a detailed timeline.
Set clear deadlines
How will evaluate success or failure.
Set post-event guest follow-up.