Check for all social media platform updates and how they affect your company account security.
Check privacy settings as they are routinely updated.
Social Media Security Audit to make sure your social profiles remain secure.
Social media accounts can be a powerful tool for your business and marketing but if you have some influence and have a number of followers you could be a target. Making this one of the most important steps in your security audit.
The most important rule is to make sure all social media accounts have different passwords and are randomly generated. There are services online that offer this for free. Don’t make them easy to guess or crack. Consider if you use the same passwords on multiple systems if one login is compromised, then potentially access to all your accounts / services are at risk.
Even if you don’t use your social media account watch them as if compromised they could be used to post fraudulent messages under your name.
To ensure social media security within your business, you must create a detailed social media policy for your business and employees to follow along with a regular security audit.
Check for all social media platform updates and how they affect your company account security.
Check privacy settings as they are routinely updated.
2FA Provides a way of ‘double checking’ that you really are allowed access to the account.
Limit access. Check who has the ability to use your company social media pages. Have people left and need account access removed. Has someone taken over who need account access granted?
Check you list of devices you and your team use to manage your social media accounts.
Using the same approach as phishers to gain access.
Regular schedule passwords changes and different across accounts.
Consider generating long random passwords to instantly secure your accounts.
Marketing is the process you take to promote the sales of your business product or service.
Read More: Marketing Basics Checklist
Digital Marketing is online marketing using digital channels.
Digital marketing includes channels like Websites, Email Marketing, Video Marketing, Influencer Marketing, Social Media Marketing, Organic Search (SEO), Paid Search Pay-Per-Click Advertising (PPC) and Search Engine Marketing channels (SEM).
Read More: Content Marketing Strategy Checklist
Content marketing engages with your audience with specially formatted content that resinates with your niche market. This content should share knowledge and knowhow to help your potential customers.
Read More: Content Marketing Strategy Checklist
Phygital blending physical and digital marketing
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